Louis Vuitton - Karl Lagerfeld Punching Trunk Teaser

Client’s issue:

Trunk making is Louis Vuitton own DNA. Karl Lagerfeld created a « Punching Trunk » as part of Celebrating Monogram event. Videos tutorials were required.

AUplaisir’s answer:

Art direction for a 6 short films serie

Tutorials: a boxing training program that comes with the “Punching Trunk” created by Karl Lagerfeld as part of the event “Celebrating Monogram – the icon and the Iconoclasts“ launched by Louis Vuitton.

Expertise: Concept, storyboard, art direction

Director: Jérémy Halkin,
Cast: Sébastien Jondeau et Brice Faradji,
Music : Alsomatic